Event Director, Live Experience & Events

Right Formula Ltd · Right Formula London

This is a live UK-based role at Right Formula Ltd, a UK Skilled Worker sponsor tracked by Sponsorly AI against the Home Office register. Posted 9 October 2026. Listed as open until 8 November 2026.

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About this role

About Right Formula At Right Formula, we enable brands to push the limits of sports marketing through a unique blend of expertise, ingenuity and agility that we call the Right Formula. Our complete 360-degree service offering takes brands from partnership identification through to the delivery of fully integrated marketing strategies. With offices in the UK and the US, we support clients worldwide, helping them to accelerate growth through the power of sport. Role Overview The Event Director is a senior event management and leadership role within LEE, responsible for leading complex, high-profile live experiences and event programmes from initial brief through to delivery. The role combines strategic event leadership, senior client and stakeholder management, commercial oversight and team leadership. The Event Director ensures that the event experience delivers against client objectives while working closely with Client Leadership, Producers, Senior Producers and Technical Production to ensure the wider project is successfully delivered. The Event Director is not a replacement for Client Leadership or the overall project/production lead. They provide senior event and experience leadership where the scale, complexity or strategic importance of a project requires it. Key Responsibilities Strategic Leadership Lead the development and delivery of complex, high-profile events and live experience programmes. Translate client objectives and strategic requirements into compelling, achievable event experiences. Provide senior event expertise from the earliest stages of a project, helping to shape the experience, approach and delivery model. Establish clear event objectives, experience principles, priorities and success measures. Challenge and develop event solutions to improve quality, impact, efficiency and scalability. Provide senior oversight across multiple event workstreams, ensuring the experience remains coherent from concept through to delivery. Contribute to the continued development and strategic growth of the LEE Event Management capability. Event Delivery Lead the end-to-end event experience across complex projects and programmes. Oversee event planning, logistics, guest experience, stakeholder requirements, schedules and onsite delivery. Ensure the event is delivered to the required creative, operational and experiential standard. Work closely with Producers and Technical Production to ensure event requirements are fully integrated into the wider production approach. Provide senior onsite leadership, acting as a key decision-maker and escalation point. Anticipate and manage complex risks, dependencies and challenges throughout the project lifecycle. Lead post-event evaluation, ensuring learnings are captured and translated into future improvements. Client & Stakeholder Management Build and maintain senior-level relationships with clients and key stakeholders. Act as the senior event lead and trusted advisor on complex event requirements and e…

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Listing tracked by Sponsorly AI from Right Formula Ltd's own job posting. Apply directly with the employer — Sponsorly does not process applications.